Website design for a perfume house

Éclore is a one-page concept design for a house with one fragrance to tell.

The first screen of the Éclore website: the headline A garden, kept in ice, beside a garden frozen in a block of ice — The first screen shows the garden frozen in its block of ice.

A scent can't travel through a screen, so Éclore tells it as a story. A garden frozen in a block of ice melts into the bottle as you scroll, and moss and heather open out from the glass on both sides.

This design is a suggestion

Everything on it can change: colors, photos, pages, sections and words. We shape it to your taste and to what works best for your business.

What this design includes

One long page that unfolds as a single story.

The three notes of the fragrance, arriving word by word while a ribbon of ice turns into a garden.
A soft sound that follows the scroll.
An invitation to come and smell it in person.
A signup for a letter when the next harvest is in.
A meadow that grows in the footer.

The section Three notes, one morning on the Éclore website, with a ribbon of ice on a cream background — The three notes arrive while a ribbon of ice turns into a garden.

The bottle of Éclore with a garden inside it, on a cream background with the shadows of leaves — As you scroll, the garden ends up inside the bottle.

Who it suits

Perfume houses and any brand with few products and a lot of story: candles, skincare, tea or spirits.

See it in our lessons

From $3,000, online in 7 days.

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